Hello, my
name is Victoria

Founder | Wedding planner | Animal lover

I’m the founder of Impression Villas & Weddings and have been bringing dream weddings to life in Puglia for nearly 13 years. Born in Latvia to Russian and Ukrainian parents, I ventured to the UK after graduating from university, where I honed my skills in hospitality marketing and events. My journey to becoming a wedding planner is as romantic as the weddings I create—I moved to Italy 16 years ago after falling in love.

In 2010, I took a leap and launched my villa rental company, which soon blossomed into something even more special.

By 2012, I was planning and officiating weddings across Italy, combining my passion for love stories with my expertise in event planning. Since then, I’ve had the honor of planning over 230 weddings, each unique and filled with unforgettable moments. Today, my focus is on creating magical weddings in Puglia, where I live with my partner and our beloved dogs.

Every wedding I plan is a reflection of my love for Italy, my attention to detail, and my commitment to making each couple’s vision a reality. I can’t wait to help you create your perfect day in this stunning part of the world.

What sets me apart as a wedding planner, you might wonder? It’s my unwavering commitment to making your dream day truly exceptional. My experience, dedication, meticulous attention to detail, and above all, my reliability and loyalty are what make me unique.

I’m here for you every step of the way, always just a call or message away, ready to answer your queries and provide the highest level of service. From the first consultation to the last dance, I personally oversee every aspect of your wedding day, ensuring it’s as perfect as you’ve envisioned.

When I’m not crafting unforgettable weddings, I’m likely out and about with my two dogs—Aragon, my spirited Dogo Argentino, and Aika, my gentle Great Dane. These two keep me on my toes and full of energy! My passion for fitness, which I pursued at a professional level starting in 2011, has taught me the value of discipline and hard work—qualities I bring to every wedding I plan.

And while fitness has shaped my work ethic, my dogs have taught me patience, loyalty, and the importance of joy in the little things—lessons I apply to making your wedding day truly special.

About you

If you’re looking for a magical wedding venue in one of the most beautiful regions of the world with gorgeous scenery, historic towns, wonderful beaches and a huge choice of locations, choose Puglia. No two weddings are the same, together we’ll plan the wedding you’ve always dreamed of.

  • " From the first email with Victoria and her responsiveness, I had hired her to plan our wedding before I even met her. From initial recommendations to providing budgets, I knew we had found our planner..." read more
    Yimika & Dotun
    Nigeria
  • "We were so lucky to have found Victoria and have her work with us for the past year. Firstly, she is just an amazing, kind, dedicated and thoughtful person. She approached our wishes with such attention..." read more
    Aigerim & Sergey
    United Kingdom
  • “Victoria is an absolutely incredible wedding planner, and we feel like we won the jackpot by having her orchestrate our Italian wedding. From the very first moment we connected with Victoria...” read more
    Alyssa & Alexandre
    Mauritius
  • “Beyond perfect: Victoria is a dream to work with & an absolute hero planner. She was the best decision we made for our whole wedding! We honestly cannot recommend Victoria highly enough: our wedding...” read more
    Lucy & Janek
    United Kingdom
  • “The most incredible person you’ll ever work with. If you are considering Victoria as your wedding planner, stop reading and book her immediately. There are not enough words to describe how incredible she is...” read more
    Katie & Tom
    United States of America

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